AERIAL PHOTOGRAPHY

To stay relevant in today’s market, real estate agents need to keep up with the latest technology and make sure they are showcasing their homes to the best of their abilities. There are certain listings and certain properties that demand a more in-depth view in order to do it justice. This is where aerial photography and videos can make all of the difference.

Aerial photos can be a valuable addition to a property's marketing strategy because they provide a unique perspective on a property and its surroundings, they can showcase the property's location, size, relationship to the surrounding area, unique features, proximity to nearby amenities and services. They can also be used to showcase commercial properties and highlight their location, size, accessibility and visibility. 

The FAA has confirmed in writing of the fines that can be applied. For a pilot who is unlicensed, the fine is $1,100 per occurrence/flight where imagery is used commercially. More importantly perhaps, the fine for the the real estate agent who hires an unlicensed pilot is $11,000. Of course, if you’re an agent who bought a drone and took the photos or video yourself, you will be liable for both fines.